Building a portfolio tailored to your needs is important, but your portfolio also requires ongoing management. We are proud to offer our clients investment management services to help you manage your portfolio in alignment with your short-term and long-term goals. Through our management process, we can monitor your investments, note changes in the market and your personal life, and adjust your portfolio accordingly to help you stay on track.

Learn more about our investment management services below, and contact us today to request a consultation.

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What Are Your Goals?

The investment management process is about balancing your goals with your level of risk—or finding where compromises can be made. We start with a one-on-one consultation to understand your unique financial situation, needs, and goals. We’ll also work with you to help you understand the level of risk associated with various investments and determine your comfort level with risk. From there, we will work closely with you to build out your initial portfolio with an investment mix that reflects your risk preferences and goals.

We’ll Work Together

Given your goals, we’ll help you to work out the best solution while also keeping your preferred levels of risk in mind. This can be a matter of some give and take, but we will work closely with you throughout the process to keep you informed and help ensure you understand our recommendations.

For instance, if you’re risk averse but hoping to make an 8% or higher return, something will likely have to give. If interest rates are low, for example, investing heavily in bonds may not be the best option even though they are a relatively lower risk investment, because they simply may not be able to meet your goals. In this case, we would walk you through other investment options that are more in line with your goals while helping you to understand the level of risk involved for each.

Tracking the Market

As the market shifts, your portfolio needs to shift as well in order to keep your risk tolerance in line with your goals.

Your portfolio is created using the information available about certain investments. As more information becomes available, an investment may no longer make sense in the context of your portfolio, or a different investment may be more appropriate. This doesn’t mean trying to time the market or making high-risk gambles. Instead, we believe in a long-term approach to investment—but that still requires defining your portfolio according to the market and your goals.

Adapting as Life Changes

Managing a portfolio requires more than adjusting when there are changes in the market or the investments you hold. It’s also about making changes when events occur that change your financial plans. Throughout your life, your priorities will likely shift. It’s important that your portfolio is adjusted to keep up with these changes. That’s why we build personal relationships with our clients. We believe that by knowing you better, we can serve you better. As a client, you should always feel comfortable to reach out to us to schedule a one-on-one consultation.

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Financial decisions can be stressful. Whether it’s a change in personal circumstances or a correction in the market, it’s easy to make decisions based on emotions during these times. Working with a third-party advisor, however, can help to remove the emotional element while keeping your portfolio in alignment with your risk preferences and goals.

Contact Good Life Financial Advisors of West Virginia today to learn more about our investment management services.

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